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NOVA WAX
Professionally Crafted.Universally Used.
OUR CREATOR’S STORY
Renowned Esthetician,Liz Lugo, owner of Brows by Liz, dreamt up the revolutionary Nova Wax formula while working in her studio. Her journey began at Bellus Academy in Poway, California; one of the most accredited beauty and wellness institutions in the nation.
At Bellus, Liz fell in love with the art of waxing and upon graduating she began her very successful career in the esthetics industry. As Liz began to get more familiar with European waxes, she discovered that there was nothing on the market that provided a luxury experience for both the client and esthetician. She wanted a formula that could be used everywhere on the body with a fast setting time, making the waxing process comfortable and time efficient.
Liz’s vision came to life after traveling to Maystar cosmetics lab in Tarragona, Spain and working directly with a chemist to formulate the ultimate premium polymer blend now known as Nova Wax.
ABOUT OUR FORMULA
The all-in-one Nova Wax is the only formula that at-home waxers, students, and professionals need. The Nova formula is a first of its kind, adhering to both fine and coarse hair, making achieving a full body wax with just one type of wax possible.
Nova’s commitment to clean ingredients prioritizes being gentle on the skin, with all of our waxes being aluminum-free and rosin-free. Our hypoallergenic formula is fragrance-free for those with extra sensitivities. The flexible creamy consistency after melting allows a seamless application, making achieving long thin layers and unbroken wax easier than ever.
Whether you prefer our tablets or beads, our formula is designed with a lasting positive experience in mind while also considering aesthetics with its stunning metallic finish.
OUR BRANDS
OUR PRODUCTS
NOVA WAX OFFERS A WIDE RANGE OF PRODUCTS TO FULFILL WAXING NEEDS FOR AT-HOME USERS, STUDENTS, AND PROFESSIONALS. WE CARRY PREMIUM HARD WAX FORMULAS, WAXING WARMERS, PRE AND POST CARE, AND ALL OF THE OTHER WAXING SUPPLIES NECESSARY TO ACHIEVE SMOOTH HAIRLESS SKIN.
Let customers speak for us
Amazing product
This warmer is the best and love that you can customize it and make it cute but let’s get to the point you need this love the templates love how quickly it melts wax it’s perfect !
Destiny
Customizable Standard Hard Wax Warmer - 1lb
Love this wax!
I'm an esthetician based in New Orleans and love this wax for eyebrows and facial waxing!
I’ve been using this wax for the past 5 years and it works so well and is amazing for clients with sensitive skin.
Melissa V
Nova Hard Wax Microbeads (1lb - 11lb)
The roll on wax was very easy to use. I got done a lot faster on a leg wax then I normally would with hard wax. Highly recommend if you are trying to cut your time down!!
Jasmine
Roll-On Wax Bundle
love love love this product! my clients say it feels smoother and softer on their skin and definitely gets the hairs out!!
Savannah
Nova Hard Wax Microbeads (1lb - 11lb)
Best wax ever!!!
I was hearing the most amazing things about Nova wax so I decided to give it a try in my busy waxing salon. I have purchased both soft wax and hard wax as well as the roll on. Amazing!!!! Gets every hair, every time with minimal discomfort to my clients! If you are on the fence about Nova Wax, definitely give it a try. It is by far my new favorite wax!
Jess
Soft Strip Wax (500ml)
I love my wax pot!!
I’m a new Estie and my new waxing pot has made my life that much easier!
Eboni Jackson
Nova Shipping Protection
Love it!
I saw a wax lady on TikTok review this wax. I have bought a lot of hard wax online and they hurt so bad when it comes to doing my own Brazilian wax. But this is the best wax I have ever used and it doesn't hurt at all. I don't get any ingrown hairs and the wax last me a couple of months. 20 out of 10 I will recommend.
Rachel
Nova Hard Wax Microbeads (1lb - 11lb)
World's best wax
I am from U.k and working as beauty therefore for past 10 years. And since Nova Wax have been launched I am using this best of the best wax for my beautiful clients. And I am so glad that I found this wax. I am so happy so do my clients. Please never stop making this wonderful wax. I had some peoblem.buying bulk online but customer services were spot on to help me . So greatful 💖 ✨️
Madiha Chaudry
Nova Stripless Wax Tablets (1000g/2.2lb Hard Wax)
This is so perfect for stirring your wax because I hate wasting wooden sticks
James
Silicone Waxing Spatula
I love this trio and they are other trios, but this one came fast and it works well and it will last
James
Pre & Post Care Bundle
