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How Much Does Waxing Cost?

by Kirstyn Porter December 07, 2022 5 min read


How Much Does Waxing Cost?

It’s no secret that there’s a lot of conflicting information about waxing and the costs involved online! Whether it’s the cost of wax itself, the pricing of waxing services, or the best ways to increase revenue as a waxer, it’s easy to find yourself going down a search rabbit hole. Luckily, at Nova we do our research on all of the aboveand keep a good relationship with our Nova pros to ensure our ability to answer any questions about waxing costs. 

Table of Contents

  • How Much Does Wax Cost?
  • Quality of Wax and Cost
  • How Much Do Waxing Supplies Cost?
  • Quality of Waxing Supplies and Cost
  • Waxing Services Costs
  • Waxing Service Cost Red Flags
  • How to Reduce Overhead Waxing Costs 
  • Final Thoughts
  • How Much Does Wax Cost?

    If you’ve in the market for a new wax or have spent any time looking online or in stores, you know there are a lot of options out there! With varying costs, it can be really confusing to decide on which wax to buy. 

    Below is a list of the most popular hard wax companies that sell their waxes online.

    Wax Prices per Ounce

    As you can see, the cost can be anywhere from $1.24 per ounce to $2.34 per ounce. The most important thing to consider when investing in a wax is the quality when there’s such a cost gap. 

    Quality of Wax and Cost

    The quality of wax should be any esthetician or at-home waxer’s top priority. A good quality wax shows that you really care about skin and maximizing your clients or your own results.

    A premium formula like Nova Wax hard wax, which is made of clean ingredients, provides peace of mind in a few different ways. You won’t have to worry about having different waxes for different body parts because it’s all-in-one and it’s safe for all skin types.

    Overall, high quality waxes melt more evenly, reducing the chances for irritation upon skin contact due to temperature sensitivity. High quality waxes also spread more consistently and pick up more hairs, meaning you’ll end up being able to do in one pass what other waxes take 2-3x the amount of passes to do. 

    You’ll end up using more wax and taking time away from potentially seeing more clients throughout your day. Although cheaper hard waxes may seem appealing, skipping out on the quality means that you’ll end up spending more money in the long run. 

    How Much Do Waxing Supplies Cost?

    Just like the price of hard wax itself, waxing supplies can also have a significant cost gap. Most wax companies offer starter kits, which include items you need to begin waxing for both at home and studio spaces.

    Below is a chart comparing the prices of the most popular wax companies’ starter kits. 

    StarterWaxing Kit Prices

    READ: How To Become an Esthetician

    Quality of Waxing Supplies and Cost 

    There are a few things to steer clear of when purchasing a starter kit to ensure you’re getting the best value for your money. The reason why there’s such a big price difference in the waxing starter kit prices is the quality of the items included.

    Application sticks are pretty standard across the board and we already got the rundown on the quality of wax; however, the wax warmers are what you really want to pay attention to! 

    Aprofessional wax warmer will raise the price of a hard wax kit because of the durability and capability of the machine. Professional grade wax warmers allow for faster services due to tin capacity, melt formulas easier to prevent unnecessary product loss, and also provide your clients with the best experience available.

    Lastly, you won’t have to worry about replacing your professional wax warmer like you would with the cheaper warmers that come in the less expensive starter kits. Imagine being mid service and experiencing a warmer malfunction….so not worth it and not to mention dangerous!

    Waxing Services Costs

    Deciding to start investing in products that cost more should be done with waxing service costs in mind. Depending on where you live and the trends in the industry, waxing service prices can fluctuate.

    In general, below is a chart giving the average prices of waxing services in salons and spas.

    Wax Service Pricing

    READ: The Complete Brazilian Wax Guide

    Waxing Service Cost Red Flags

    A lot of times people offer services for lower than the standard and clients might be tempted to get a deal. A crucial talking point with your clients should be how waxing costs are related to quality of work. 

    Waxing costs should affect how you price your services. As you spend more on your wax and waxing supplies, your service prices should rise accordingly. 

    An esthetician offering services that are significantly lower priced can mean a few things. 

    They could be inexperienced or they’re investing in cheap supplies and therefore don’t have to make up for any investment in product.

    Real professionals know the value of their service and what they can offer to their clients, which Nova believes should always be the best of the best. 

    READ: How to Improve ROI & Increase Salon Sales

    How to Reduce Overhead Waxing Costs 

    One great way to reduce your overhead waxing costs is by starting a membership program for your clients. Membership programs not only help you create a bond with your clients, but also give you consistent repeated business keeping your inventory in check. 

    When you’re spending a little more on high quality wax and waxing supplies it’s nice to have a predictable inventory list. Sporadic business creates some extra unexpected costs when it comes to inventory and every dollar counts!

    Another great way to reduce your overhead waxing costs is through buying in bulk. Buying in bulk follows a low cost high quantity model, allowing professionals to not compromise on quality. 

    Our wax was created by a professional with professionals in mind. Liz Lugo knew what the costs were associated with being a waxer and was thoughtful about her formula and supplies in order to help other waxers everywhere get the same long term waxing cost reduction.

    If you’re a professional and looking to reduce overhead waxing costs by buying wholesale, one great thing to check out is ourNovaPro program. 

    Final Thoughts

    “Quality, quality, quality” is the takeaway phrase from this blog on all things waxing costs. The big gap in prices can be a big question mark when shopping for new wax but what matters most is the positive impact spending a little more will have on your results. 

    Some waxes and supplies in stores or online are cheaper, period; but, long term what does that say about how much you value yourself or your services? You and your clients are worth the investment in high quality wax and waxing supplies! 

    Real professionals know the value of their service and what they can offer to their clients, which Nova believes should always be the best of the best. 

    Kirstyn Porter
    Kirstyn Porter